The New York Post’s gossip page, in an item headlined “Kards do curves,” says the new line. named K-Dash, will debut on QVC during New York’s Fashion Night Out Sept. 10.
During a second-quarter conference call earlier this month, QVC CEO Mike George announced that the Kardashian line was coming and that QVC was co-sponsoring Fashion Night, when is how we heard about it.
Page Six has more details about Kim, Khloe and Kourtney’s line. It says that the Kardashians are doing the clothes by colloborating with “Mad Men” costume designer Janie Bryant, who is also doing her own “Mad Men”-inspired line for QVC. (Unless the lines are one and the same, we’re not sure.)
K-Dash is targeting women who have curves, like Kim.