Posts Tagged ‘QVC’

Connie Craig-Carroll, Two Other Hosts Exit HSN

June 15, 2019

Today was apparently bloody Friday for HSN hosts, with three of them apparently getting pink slips under the network’s new ownership.

Connie Craig-Carroll, who has been a host for nearly 22 years, Robin Wall and Brett Chukerman are all exiting. They each posted the news individually on their Facebook pages.

It’s a pretty big shakeup, but perhaps not unexpected now that HSN is under the ownership of Qurate Retail, parent of QVC. We sympathize, especially with Craig-Carroll. When a company is looking to slash costs, it usually gives veteran employees who are on the top of the pay scale the can. It happened to us twice.

Craig-Carroll left a long goodbye. She pointed out that she had gotten married, had a baby and became a single mom during her tenure at the network, where she has worked since she was 27.

She said she is moving on to her next adventure and will be leaving HSN next month. Craig-Carroll asked people to post their favorite moments or products, and a bevy of HSN vendors lamented her exit.

Chukerman, who has been on HSN for eight years, said he will be departing the network next month as well.

Wall said she had met her husband at HSN nearly 25 years ago, but she has only been a host at the network for 10 years. Her last show is Saturday, June 15, from 4 a.m. to 7 a.m.

“God has always guided my path so I look forward to where it leads next,” she wrote.

Amen to that.

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QVC Pulls Plug on Studio Tours, On-Site Shop and More Bonehead Moves

June 11, 2019

There’s so much change going on at QVC, HSN and Evine that it’s hard to keep up.

First of all, QVC is closing its Studio Store at its HQ in West Chester, Pennsylvania, and will no longer be offering tours of its studios there. We were at the HQ once, and at the store, a few years back when the home shopping network held a special event where customers got to meet many of its jewelry vendors.

From what we saw, the tours will end in August. There were several different types of tours, with an “All Access” version costing $100 a ticket.

Here’s what QVC.com has to say about its less pricey $10 “Backstage Pass” tour:

Since opening in the fall of 1997, QVC Studio Park in West Chester, PA, has become a popular destination for thousands of visitors interested in seeing live television at its best.

At this state-of-the-art broadcasting facility, guests will see and experience how QVC products are sourced, tested, brought to life on air, and delivered to millions of QVC customers. There are views into QVC’s more than 58,000 square feet of studio space where guests may be able to watch QVC programs in progress and may even catch a glimpse of a favorite host or guest!

It seems like the tours were great PR and branding for QVC, fostering even more customer loyalty. Said to see them go.

And this all isn’t just happening QVC. Qurate Retail, parent of both QVC and HSN, has apparently also decided not to renew the lease on HSN’s outlet store in Tampa, Florida. A customer posted on Facebook that she had just been to the Tampa shop and it had signs posted all over that it was closing.

We assume this is all part of corporate belt-tightening. But we find it hard to believe that these brick-and-mortar stores would have been that expensive to operate.

In another obvious cost-cutting measure, HSN will be airing taped rather than live broadcasts overnight. Since we often stay up until ridiculous hours when we should be in bed, we’ll miss those live shows where hosts sometimes got a little wacky. But we wouldn’t want to work those crappy overnight hours, so we guess the move is good for HSN employees.

On the Evine front, the No. 3 home shopping network is no longer a Today’s Top Value. It used to counter program, introducing its TTV at 10 p.m. while QVC and HSN would debut their’s at midnight.

Not sure if how this will work out for Evine. We haven’t had a chance to watch and see how it’s replaced its Top Value, but to us the old concept was a good way to drive shoppers to your channel at a set time every night. But what do we know?

Combined QVC-HSN 1Q Sales Drop 4%, to $1.9 Billion

May 9, 2019

QVC’s and HSN’s combined revenue slid 4% in the first quarter versus last year, to $1.9 billion, in a performance that even Mike George couldn’t put a good spin on.

The two domestic home shopping networks, merged in a unit named QxH by their parent Qurate Retail Inc., for the first time reported their sales as one entity.

“Our first quarter performance was disappointing amidst a changing retail and media landscape,” George, president and CEO of Qurate Retail, said in a canned statement.

“Our recent results have been more variable as we navigate the evolution of our business model and the integration of HSN, fine-tune our investments, and strike the right balance between sensible revenue growth, margin expansion, new customer acquisition and our strategic initiatives,” he said.

“We are taking a disciplined approach, investing in initiatives to drive high-quality customer growth and engagement, broaden and deliver our assortments, particularly across new digital platforms, and optimize our fulfillment network. Our customer fundamentals remain strong, including customer count, retention and purchase frequency. We are confident we are taking the right actions to deliver attractive operating margins and free cash flow for the long-term.”

So what happened?

QxH experienced sales declines in home, jewelry and beauty, which were partially offset by gains in electronics with modest growth in fashion (apparel and accessories), according to the first-quarter press release.

QxH enjoyed strong sales growth in off-air products; however, these gains were not sufficient to offset lower sales of on-air items.

“Operating income and adjusted OIBDA margin) contraction was primarily due to higher inventory management costs, fulfillment and marketing expenses, which were partially offset by lower TV distribution commissions and higher product margins,” the press release said. “Lower TV distribution commissions at QxH are in part due to the accounting treatment for certain renewed HSN carriage agreements (described below). Operating income also included higher amortization expense related to the amortization of HSN carriage agreements.”

Starting in the third quarter last year, HSN began renewing TV carriage agreements with several distribution partners, which provided multiyear upfront payments that are amortized over the life of the agreements, versus its previous convention of expensing quarterly payments as incurred, according to the press release.

This accounting change has a positive impact on QxH’s adjusted OIBDA with a corresponding increase in QxH’s amortization expense, which is neutral to operating income each period and cash neutral over the life of the agreements.
Roger that, if you have an accounting degree.

If you want to hear the juicy details, Qurate Retai President and CEO Mike George and Executive Chairman Greg Maffei, will discuss the earnings on a conference call which will begin at 8:30 a.m. (E.D.T.) on this Friday, May 10. The call can be accessed by dialing (800) 458-4121 or (323) 794-2093, passcode 3078914, at least 10 minutes prior to the start time. The call will also be broadcast live across the Internet and archived on our website.

To access the webcast go to http://ir.qurateretail.com/events-and-presentations. Links to this press release and replays of the call will also be available on Qurate Retail’s website.

Veteran Host Jill Bauer To Leave QVC in June

April 22, 2019

QVC host Jill Bauer, who has been at the network 25 years, is leaving in mid-June.

Bauer went public with the news Saturday night on-air, and she later posted a video on her Facebook page explaining her decision to move on.

Bauer said she turned 50 this year, wants to try new things and wants to spend more time with her kids, who are pretty grown up (the girl at college, the son now a teen).

“I decided I wanted to chase some things,” she said

We first learned that Bauer was leaving Sunday night when we were watching her with Jai Jewelry Designer Scott Grimes and all of a sudden he got teary-eyed, apparently over her pending departure. They were often paired together.

Bauer essentially said she is taking a leap of faith, because she doesn’t have a new job lined up.

Of course, we wish her well. It is sad for us to see so many of the home shopping old guard leaving these days.

Ex-QVC Host Lisa Mason’s Husband Dies

April 21, 2019

It’s with great sorrow that we report that former QVC host Lisa Mason has lost her beloved husband Gino.

After she left QVC Lisa chronicled Gino’s battle with brain cancer on Facebook, and he certainly survived for years after his diagnosis.

But the end has come, and Lisa told the at least part of the tale.

To my Gino:
Before we met, I felt like half a person.
After we married, I finally felt whole.
You’ve left, my Love. But God has not.
He fills my broken, empty heart.
He has promised to remain there until I take your hand again.
Rest, my Beloved. I count the days until we are reunited. Heaven awaits!
I love you forever. I will always be your faithful wife. Lisa.

Lisa always talked about Gino when she was on QVC, and it was obvious they were soulmates.

We are so sorry to hear of his death, and wish her our deepest condolences on her loss.

QVC Shutters French Home Shopping Network

March 24, 2019

We’re late on this little tidbit, which broke earlier this month, but Qurate Retail Group has pulled the plug on QVC France, one of the company’s international home shopping networks.

Qurate, the parent of domestic QVC and HSN, ceaseed operations of its TV network and digital platforms in France effective March 13.

From the announcement, it looks like 154 people lost their jobs. “Appropriate steps are being taken to provide assistance and resources for the team members’ transition,” according to Qurate’s press release.

“The decision to halt our QVC France operation was carefully considered, as QVC France had under-performed against financial and operational expectations, in large part due to unique in-market structural challenges and market dynamics that evolved in the years following the launch of the operation,” Aidan O’Meara, president of Qurate Retail Group International, said in a statement.

“We determined that these challenges were impacting our ability to develop our business in the manner we expected,” he said. “We want to thank our QVC France team members for their dedication, commitment, and professionalism throughout this period.”

By shuttering the network in France, “QVC will be able to better allocate its annual investment in France into other markets to drive sustainable organic growth,” the press release said. “Further, many corporate functions within QVC are shared across the European markets, and the company believes that this action will allow the teams to better focus on other existing markets.”

In the fourth quarter last year, Qurate recognized charges of about $13 million, of which $9 million was for severance and was excluded from Adjusted OIBDA, and $4 million was for inventory obsolescence and affected Adjusted OIBDA. The company expects to incur additional costs in 2019.

QVC customers in France will still be able to shop with QVC through its QVC UK and QVC Germany commerce platforms, according to Qurate.

Outside of the United States and France, QVC serves about 4.6 million customers in Germany and Austria, Italy, Japan, the United Kingdom and Ireland. QVC also serves customers through a joint venture in China.

QVC’s Team Moseley To Run Travel Agency

March 18, 2019

That QVC couple Jeff and Erin Moseley have found an additional port of call, so to speak.

“It’s official, we now own a franchise of the largest travel agency in the world, Cruise Planners – TeamMoseleyVacations.com,” Jeff posted on Facebook. “Please join us in the celebration and we look forward to the opportunity to help you plan your next Dream Vacation!!”

The married pair are alums of Jewelry Television, and they eventually found their way to the No. 1 home shopping network, QVC. Jeff is a gemstone expert for the channel, while his wife Erin is the on-air Diamonique rep.

We asked Jeff directly on FB if he and Erin were leaving QVC for their new venture.

“No we love working at Q,” Jeff wrote back. “We just had an opportunity to buy a franchise in travel and with so many people asking us for advice every week and the fact we love to travel ourselves we felt it was a good fit and fun.”

We always thought they were a classy pair and enjoy their QVC visits. They are “following our heart” by buying this franchise, Erin and Jeff said on Facebook.

“Over the years so many of you have told me ‘You should be a travel agent!’ and I’m finally following your advice,” Jeff wrote. “As a Cruise Planners franchise owner I’m here to share my experience as a world traveler, as a destination specialist, as a husband/father of a family who loves to vacay and as your friend. TeamMoseley is here to help you plan your next cruise, all inclusive resort, safari, Alaskan land tour…The possibilities are endless! Let’s get you out there to see the world, make memories and find your happy place!”

And they haven’t wasted any time capitalizing on their gemstone knowledge. Jeff posted this on Facebook Sunday night.

JEWELRY & GEM LOVERS CRUISE

If you want to learn more about where gems come from & want to learn more about how jewelry is designed & manufactured & what’s hot & what’s not while enjoying a glass of champagne at sea then stay tuned!

Team Moseley is currently speaking with some of the biggest designers, manufacturers & site holders for mines & top home shopping television host in the business and will soon be announcing details as far as who is cruising with us for this exclusive event.

If you are interested please email us in advance and we will share details as soon as all designers, manufacturers and site holders have confirmed.

Do you love to cruise? Do you love gems & jewelry?

Jeff.Moseley@cruiseplanners.com

Evine, of course, runs gemstone jewelry and Invicta watch cruises.

This should be interesting.

Is Iman The Next HSN Exit?

March 8, 2019

Is entrepreneur/super model Iman on her way out, or already gone, from HSN?

All of Iman’s Global Chic merchandise is on clearance on the No. 2 home shopping channel, which has undergone dramatic changes since QVC’s parent, Qurate Retail, acquired it.

The new regime has shuttered “Miracle Mop” and “Huggable Hanger” queen Joy Mangano’s company, Ingenious Designs, and showed Mangano the door. And Iman’s clothing and accessory line was part of Mangano’s Long Island-based company.

Has anyone heard anything?

QVC Posts 3 Percent 2018 Sales Growth, HSN Down 6 Percent

February 28, 2019

QVC was up last year, and HSN was down.

That was the news Wednesday when the parent of the two home shopping networks, once rivals but now under the same ownership, reported fourth-quarter earnings.

Domestic QVC’s revenue rose 3 percent in both Q4, to $2.087 billion, and all of 2018, to $6.349 billion, according to Qurate Retail.

In comparison, No. 2 home shopping channel HSN’s revenue dropped 1 percent in Q4, to $707 million, and declined 6 percent last year, to $2.202 billion.

“In 2018, we made meaningful progress shaping the future of Qurate Retail, highlighted by the strongest new customer growth at QVC US in its 33-year history and continued gains in digital and mobile engagement,” Mike George, Qurate’s president and CEO, said in a statement.

“Results for the year were led by top-line growth at QVC US and International, excellent performance from zulily, and significantly improved second-half results at HSN as we execute on its turnaround,” George said. “Margin improvement is a top priority in 2019, as we step up the realization of integration synergies and seek to execute on initiatives to improve product margin and optimize our marketing investments.”

In the fourth quarter, QVC saw sales gains primarily in electronics, apparel and accessories, which were partially offset by declines mainly in home.

For the full year, QVC posted revenue increases mainly in accessories and apparel, which were partially offset by declines principally in jewelry.

In Q4, HSN suffered sales declines in electronics and jewelry, which were partially offset by gains primarily in accessories, beauty and apparel.

For the full year, HSN realized declines in all categories. Not good.

Here’s another inside tidbit: HSN is operating under several renewed carriage agreements with certain distribution partners beginning in the third quarter of 2018 which provide for capitalized upfront payments that are amortized over the life of the agreements, versus HSN’s previous convention of expensing the payment associated with the contract terms each quarter.

QVC Rebrands With New Logo, Got That?

February 7, 2019

QVC on Wednesday took the wraps off what it called “a new visual identity and logo and a new app for iPhone devices, designed to enrich the immersive, engaging, video-based shopping experiences QVC offers, particularly in the mobile world customers love.”

That’s a mouthful! Do we know what it means? Do you?

“Consumers have embraced QVC as a leading digital destination for product discovery and inspirational shopping, and our new brand identity and video app reflect this reality,” said Mary Campbell, Chief Merchandising Officer, Qurate Retail GroupSM, and Chief Commerce Officer, QVC US — another mouthful.

“More than 80 percent of new customers are coming to QVC US via our digital platforms,” she said. “Customers recognize that our apps and website offer highly appealing products at great values, brought to life via compelling stories, vibrant personalities and personalized content.”

You know what, you go through this corporate-speak from the press release:

QVC research shows that current and prospective customers share common attributes: They pride themselves on making smart, informed purchases; they value close connections with family and friends; they quickly adopt new technologies; and they love video storytelling that helps them discover items and ideas to brighten their lives. About 60% of QVC US sales are ecommerce sales, two-thirds of which are happening on mobile devices.

The new logo combines a square representing the many screens through which customers connect with QVC, a circle reflecting the constant conversation QVC creates with and among its customers, and a line echoing both an open door to a vibrant community and the handle of a magnifying glass that stimulates discovery. The result is a reimagined “Q” in a sleek, mobile-friendly format and color scheme that underscores QVC’s mobile-first, social-first approach to video shopping.

With this rebrand, visuals and other elements across the QVC brand are designed to break through and capture attention on the small screen, reflecting the profound changes that social has brought to digital retail. Photography is thumb-stopping, intimate and candid, with rich details and organic patterns. Videos are shot in a casual, unfiltered manner, with close-ups, movement, through-shots and surprising angles. New studios bring viewers into trendy urban spaces, along with suburban settings. Music and copy are playful and spirited. These changes have already gone into effect for new content across QVC’s platforms.

“Our brand identity is a visual manifestation of the evolution of our business and our customers,” said Susan Ripke, Vice President, Brand Strategy. “We’re creating friendly, inclusive environments in digital that invite customers to engage more deeply with us, especially those who are getting to know us for the first time. For example, our flagship QVC mobile app features bold, square modules and horizontal scrolling for binge-worthy video.”

QVC’s new app, Q Anytime, complements the flagship app with an expanded, ever-changing feed of shoppable videos, presented in easy-to-consume 5-8 minute segments, available on demand. By tapping a video, customers can buy a product or get more details. Customers can also customize their feed by category or build a playlist by liking videos.

Currently, Q Anytime draws videos automatically from its vast library of live and on-demand video content, with new videos added every two hours. Over time, QVC plans to offer original content, episodic series, and other extras on the Q Anytime app, all tailored for the mobile audience. QVC is promoting Q Anytime via paid social placements and on QVC’s digital and broadcast channels.

“In many cases, today’s consumers are discovering new brands through video and social apps on their smartphones and other mobile devices,” said Alex Miller, Senior Vice President, Digital Commerce and Marketing. “Q Anytime represents our latest push into a video-first mobile experience, leveraging our unparalleled content production capacity with decades of experience in video shopping. We’re excited to bring this to our customers and invite them to personalize their experience with QVC.”

The Q Anytime app is available in the Apple® App Store for iPhone. QVC’s new brand identity is launching today in the U.S. and will launch in QVC’s International markets later this year.