Posts Tagged ‘Tyra Banks’

The 411 On Tyra Banks’ Premiere On HSN

October 30, 2014

We already blogged about Tyra Banks coming to HSN with a makeup line next month, but here is the home shopping channel’s official press release on her debut.

HSN And Tyra Banks Announce The World’s First Live Cosmetics Extravaganza “Tyra’s Makeup Fierce Up” On HSN November 6 & 7

Tyra’s fierce, new cosmetics brand, TYRA beauty, gives women the power to transform what they’ve got…into what they want.

ST. PETERSBURG, Fla., Oct. 29, 2014 /PRNewswire/ — Tyra Banks, the world’s most influential supermodel and super-businesswoman, has teamed up with leading entertainment and lifestyle retailer HSN to deliver the world’s first live cosmetics extravaganza “Tyra’s Makeup Fierce Up”.

The beauty spectacle will debut Banks’ one-of-a-kind makeup brand TYRA beauty on HSN that reaches an audience of more than 95 million homes. With her beauty secrets and secret beauty weapons, Banks is on a mission to transform the way the world experiences makeup through immersive ‘Beautytainment’—where beauty and entertainment collide.


“The desire to make women look and feel more beautiful than they ever thought possible and my obsession with putting on a great show fuels me,” said Banks. “I am beyond excited to have collaborated with HSN to create such a groundbreaking live COSMETICS EXPERIENCE. I can’t wait to Beautytain you!”

Banks will make her HSN premiere during a sneak preview on HSN’s popular “Beauty Report with Amy Morrison” show on Thursday, November 6 at 7 p.m. (EST). Banks will take viewers on a live behind the scenes peek of the elaborate backstage preparations for “Tyra’s Makeup Fierce Up”.

The following night in primetime on November 7 from 10 p.m. to midnight (EST), Banks and HSN will unleash “Tyra’s Makeup Fierce Up,” the live 2-hour cosmetics extravaganza that surprises, delights, and engages all of the senses by taking the audience on a bass-pumping journey of Beautytainment.

Throughout the evening, HSN will leverage Banks’ mega-watt star power and beauty acumen to create a live beauty experience that has never been seen before. The show’s edgy and glam set design will feature state-of-the-art digital displays, dramatic lighting, and a fierce runway.

Throughout the evening, Banks will unveil the story of TYRA beauty through live ‘TYovers,’ makeovers Tyra style, which will physically transform members of the studio audience, and makeup tutorials from Banks’ alter ego ‘Miss TyTy.’ The cosmetics experience will also feature elaborate costume changes and the first ever special performance of the TYRA beauty anthem BOOTYful, performed by Motown’s hottest new artist STORi.

“We are thrilled to welcome Tyra Banks to HSN and can’t wait to introduce our customers to this amazing new world of ‘Beautytainment’,” said Anne Martin-Vachon, Chief Merchandising Officer for HSN. “We know how to build brands and provide the perfect environment for talented entrepreneurs like Tyra to bring their bold ideas to life.”

Inspired by Banks’ belief that makeup is the great beauty equalizer, TYRA beauty is fierce from the outside in, dripping with product and packaging innovation that engages all of the senses. The cosmetics experience launches with three high-tech pillars that each highlight a unique ingredient, story, or theme.

TYover: The TYover pillar introduces easy-to-use products “in a Stick” for a fierce face…fast! Banks’ secret application technique called “Four Fast Fierce Fingers” creates a complete transformation in six minutes or less without the use of a brush! Through Banks’ proprietary ‘TY-Glide Technology,’ the silky smooth application and easy blendability will have women werkin’ their fiercest faces, Tyra-style.

Smize: The Smize pillar offers new technologies to create the fiercest “Smize,” one of Banks’ famously coined words that means, “smiling with your eyes.” With rich products exclusively for the eyes, every woman can tantalize with the fiercest Smize!

It Factory: The It Factory pillar provides a mix of runway-inspired cosmetics infused with unique textures and innovative formulas. These products will surprise and delight a woman’s sense of touch, starting when she applies her fiercest lip!

Tyra Banks Comes To HSN For The Holidays, Snooki Back

October 23, 2014

HSN unveiled its holiday-season programming lineup Wednesday, and the debuts will include a makeup line by ex-model/TV personality Tyra Banks — as well as a Rolling Stones-themed fashion collection and “Happy” the HSN holiday bear.

On Nov. 7 from 10 p.m. to midnight, Banks, will launch her new TYRA beauty makeup collection during “Tyra’s Makeup Fierce Up,” a two-hour primetime special.

There will also be another debut, that of TV chef and host of his own cooking show, Robert Irvine. He will launch his line of culinary tools and accessories during the “HSN Cooks” event Nov. 2.

Throwback Snooki

Throwback Snooki

And in a new idea, HSN will celebrate more than 50 years of The Rolling Stones Nov. 13 with a first-ever fashion collection featuring Mick Jagger and Keith Richards’ legendary lyrics, designed by Diane Gilman, R.J.Graziano, Carlos Falchi and Lyric Culture.

And there will be several memorable returning vendors at HSN. Nicole “Snooki” Polizzi of “Jersey Shore” fame will be back at the home shopping network. Snooki, by the way, will soon be getting married and having her wedding reception at The Venetian in Garfield, N.J. — the same venue where our friend Patty’s nephew had his post-nuptial shindig.

And one of our favs, four-time Grammy Award-winner and Nicole Kidman hubby Keith Urban, will celebrate his first anniversary with HSN with the launch of his limited edition “Star Fire” 22-Piece Guitar Package Nov. 15.

Keith Urban

Keith Urban

In a new gimmick, HSN will be hosting special Black Fridays on Nov. 7, 14 and 21.

They will be:

* Nov. 7 – A “Bundles at their Best” themed day offers shoppers the opportunity to buy featured bundled items, BOGOs, and Bonus Buys.

* Nov. 14 – With themes like “Basics with a Flair” and “What’s Old is New Again,” shoppers can take a trip down memory lane with nostalgic throwback pieces and gift ideas from home, electronics and more.

* Nov. 21 – Shoppers get full access to a day of “Stocking Stuffers” with gifts under $100, $50 and $25. And 10,000 customers will receive a complimentary holiday stocking when purchasing special stocking stuffer qualifying items throughout the day.

On Thanksgiving Day, “Happy” the HSN Holiday Bear will make its debut, with HSN donating 1,000 bears to charity for the first 1,000 bears sold.

Later that night through Black Friday, HSN will offer “doorbuster” bargains ranging from name brand electronics to handbags and jewelry.

QVC Host Lisa Robertson And Tyra Banks? JTV’s New Host

October 18, 2014

Here’s some scuttlebutt about veteran QVC host Lisa Robertson, who is leaving the network after more than 20 years.

One wag said that Robertson may be headed to model-entrepreneur Tyra Banks’ new daytime talk show.

As far as our readers, many are predicting that Robertson will somehow end up working with her BFF Leslie Blodgett, who made a fortune selling off her company Bare Minerals to Shisedo.

Over at Jewelry Television, word is that Rebecca Moore — a former vendor guest at Shop At Home and former host at Gem Shopping Network — will be joining JTV’s roster of hosts.

‘Jerseylicious’ Met Up With Tyra Banks Friday

March 19, 2010

Not Snooki, but Jerseylicious Olivia Blois Sharpe

While we were at the gym this afternoon, we caught the cast of “Jerseylicious” on Tyra Banks’ show.

Even though Banks had to get in her cheap shots at their Jersey accents, we thought the cast of the new Style Network show came of pretty well.

We didn’t have a pen and pad with us on the elliptical machine, so we have to do this from memory and paraphrase. Makeup artist Olivia Boise Sharpe, who is already being billed as the new “Snooki” because of her deep tan and long dark hair, set the record straight by saying she’s been sporting the “Jersey Shore” look for at least three years. The inference is that the randy “Jersey Shore” peanut stole Sharpe’s look.

When Banks waxed on about the nation’s sudden fascination with Jersey, Sharpe and her nemeis on the reality show, Stacy DiMarco, talked up the fact that Jerseyites are blunt and bold. If we don’t like you, the “Jerseylicious” cast members said, we won’t talk behind your back. We’ll tell you right to your face. (We’re beginning to understand why the rest of the country hates us now).

The “Jerseylicious” crew — who work at the Gatsby Salon in Green Brook, N.J., where the reality show is set — then offered hair and makeup advice to members of Banks’ audience, which seemed to be 99 percent Garden State residents.

Finally, the “Jerseylicious” cast did a makeover of three plain-Jane women from Delaware, we think it was. after the Gatsby Salon got done with them, the trio came up looking hot in super-short dresses, mile-high spike heels, smokey eyes and teased hair. They looked pretty good.

“Jerseylicious” debuts Sunday at 10 p.m., and we’re planning to attend the show’s premiere party that same night in Hoboken.