Posts Tagged ‘Kelly Ripa’

QVC, Ovarian Cancer Research Team Up On Hamptons Sale

July 23, 2014

QVC and the Ovarian Cancer Research Fund (OCRF) are joining forces once again for “QVC Presents Super Saturday LIVE,” an annual “designer charity sale” scheduled to be broadcast live from the Hamptons this Saturday.

During the two-hour shopping gala, premier fashion, beauty, jewelry and more will be offered for half the manufacturer’s suggested retail price with 80 percent of the purchase price of donated merchandise benefiting OCRF’s research programs.

These proceeds will also benefit Woman to Woman, OCRF’s nationwide patient program designed to support women currently undergoing treatment for gynecologic cancers.

The live broadcast will feature a variety of designer deals from top brands including philosophy, Alex and Ani, JAI by John Hardy, Amrita Singh, Honora, orYANYand many others.

The “QVC Presents Super Saturday LIVE” broadcast will offer a behind-the-scenes look at the soiree with celebrity interviews straight from the red carpet.

To help promote QVC’s efforts, Kelly Ripa, a longtime supporter of OCRF’s Super Saturday and co-star of “LIVE with Kelly and Michael,” is featured in both the print and television public service announcements for “QVC Presents Super Saturday LIVE.” Ripa will also lend her voice once again as the host of the charitable event.

“QVC is dedicated to spreading OCRF’s message in the hopes that we will one day find a way to eradicate this deadly disease,” QVC U.S. CEO Claire Watts said. “This year, we are excited to incorporate our new toGather initiative which makes it easier than ever to raise awareness for such an important cause.”

Adding a new twist to the power of social media, toGather, QVC’s discovery shopping experience, and Lisa Robertson, QVC host of the “QVC Presents Super Saturday LIVE” broadcast, will launch a new Super Saturday collection featuring this year’s designer goods. Shoppers will be encouraged to “Heart for Hope” by hearting and sharing items and social stickers to help spread awareness for ovarian cancer research.

“Ovarian cancer is one of the deadliest diseases women face, and more needs to be done to raise awareness and funds to support both research and women undergoing treatment,” said Audra Moran, CEO, OCRF. “QVC’s Super Saturday broadcast has been a tremendous help in spreading OCRF’s message beyond the Hamptons community and into millions of homes across the U.S.”

Advertisements

Kelly Ripa To Appear In QVC Ovarian Cancer PSAs Again

June 12, 2014

Morning TV host Kelly Ripa will appear in both the print and television public service announcements promoting “QVC Presents Super Saturday LIVE” on July 26, which will benefit the Ovarian Cancer Research Fund (OCRF).

A longtime supporter of OCRF’s unique “designer garage sale” in the Hamptons, Ripa will once again serve as its host. Currently in its 17th year, Super Saturday will air live on QVC during the “QVC Presents Super Saturday LIVE” broadcast to take viewers inside the event.

“Super Saturday is a powerful demonstration of the ongoing relationship between OCRF and QVC,” QVC U.S. CEO Claire Watts said in a canned statement.

“Each year, we unite with OCRF to help them gain greater support for their important research and expand access to their innovative patient support program, Woman to Woman. Working on this initiative with OCRF aligns with our charitable mission to support the success and wellness of women through the power of relationships.”

QVC began broadcasting from the Super Saturday sale, with viewers offered premier fashion, beauty, jewelry, accessories and home items for half the manufacturer’s suggested retail price with 80 percent of the purchase price of donated merchandise benefiting OCRF.

“Being involved with this event for almost 10 years now, and watching it grow, has been an incredible experience,” Ripa said in her canned statement. “It is truly a feel-good event because it allows women to splurge and spoil themselves while simultaneously supporting such an important cause.”

Often undetected in the early stages due to lack of specific testing, ovarian cancer is the leading cause of death from gynecologic cancers in the United States and is the fifth leading cause of cancer death among American women.

QVC’s PSA campaign was designed to bring more awareness to this disease.

“QVC and Kelly Ripa have proven to be some of our greatest supporters over the years as we strive to bring attention to the importance of research for ovarian cancer,” OCRF CEO Audra Moran said. “QVC’s involvement allows millions of viewers across the U.S. to experience the event and contribute to the cause.”

QVC ‘Super Saturday Live’ From Hamptons, With Ripa, Comes Saturday

July 24, 2013

QVC and Ovarian Cancer Research Fund (OCRF) are uniting once again for “QVC Presents Super Saturday LIVE,” which will broadcast live from the Hamptons on Saturday. We won’t be there. Jersey girls go “down the shore,” and that ain’t in Long Island.

Anyway, QVC’s designer charity sale will be selling fashion, beauty, jewelry, accessories and home items for half the manufacturer’s suggested retail price with net proceeds benefiting OCRF’s research grants and its patient support program, Woman to Woman.

This year’s broadcast will feature brands such as Philosophy, Mally Beauty, Jai by John Hardy, Laura Geller, Amrita Singh, Honora and more. “QVC Presents Super Saturday LIVE” will be doing celeb interviews from the red carpet.

“QVC’s role in Super Saturday LIVE exemplifies our ongoing commitment to support the success and wellness of women through the power of relationships,” QVC U.S. CEO Claire Watts said in a canned statement. “This year’s broadcast incorporates some very exciting premier brands, which we hope will help to increase awareness of OCRF even more.”

QVC will once launch a dedicated Pinterest campaign, “Pin it Forward,” designed to generate awareness and funds for OCRF’s cause. The home shopping network has created a Super Saturday board. Followers are encouraged to pin with a purpose now through the event. For every pin, QVC will donate $1 to OCRF, up to $10,000.

Jersey girl Kelly Ripa (traitor, for going to the Hamptons), will once again lend her support as the host of the event, while QVC’s Lisa Robertson will take viewers inside the event.

“QVC’s efforts have played a major role in accomplishing OCRF’s overall mission of advancing the field of ovarian cancer research and creating awareness of this often difficult to detect disease,” OCRF CEO Audra Moran said. “With QVC’s help, our message extends beyond the Hamptons community and into millions of U.S. homes.”

Kelly Ripa, Kim Kardashian Team With QVC To Fight Ovarian Cancer

June 30, 2011

Kelly Ripa and Kim Kardashian are joining forces for QVC to lend their support in finding a cure for one of the world’s least recognizable cancers – ovarian cancer.

For the second consecutive year, Ripa and Kardashian will appear together in both print and television public service announcements promoting “QVC Presents Super Saturday Live” on QVC July 30 at 2 p.m. The net proceeds will benefit the Ovarian Cancer Research Fund (OCRF).

The exclusive sale, which was previously only available to Hamptons’ tastemakers and celebrities, will reach QVC’s more than 98 million U.S. households, allowing shoppers throughout the country to get designer styles at HALF the manufacturer’s suggested retail price*.

Ripa, a longtime supporter of OCRF, has hosted Super Saturday for the past seven years, and will once again host the event in the Hamptons. Currently in its 14th year, Super Saturday will be broadcast live for the fifth consecutive year on QVC.

“I am thrilled to be teaming up with Kim again to support such a wonderful cause,” Ripa said in a canned statement “We always have a blast when we’re together and it’s great to be able to help spread the word about such an amazing event.”

Kardashian, who is also a strong advocate for OCRF, said, “With so many women affected by Ovarian Cancer each year, the importance for awareness is now more important than ever. It’s truly a pleasure to work with Kelly to make sure that every woman knows the facts about this unrecognizable disease.”

QVC CEO Claire Watts gave props to the two “K” girls.

“Kelly and Kim’s enthusiasm and boundless energy for supporting QVC Presents Super Saturday Live is remarkable,” Watts said. “It’s a pleasure to have them represent QVC and OCRF in our mission to bring national attention to such an important women’s issue.”

‘Homemade Millionaire’ Winner Sells Out Her Edible ‘Bake Huggers’ On HSN Debut

November 28, 2010

You ever get a yen to eat a cupcake along with its wrapper? Then Debra Lee’s Bake Huggers are for you. That is, if you were up at 7 a.m. Saturday to order them for $20.

Lee, the winner of Friday’s episode of TLC’s “Homemade Millionaire,” sold out her invention, the Bake Huggers, during her premiere on HSN.

The entrepreneur made a live appearance on HSN Friday night at 11 p.m., immediately after being announced the winner of the second of six episodes of the hour-long reality show. Then she made her official debut with her product Saturday morning.

The sold-out Bake Huggers, eat your heart out

In case you’ve been living under a rock, “Homemade Millionaire” offers aspiring female entrepreneurs the opportunity to showcase and sell their products on HSN. The show is produced by Kelly Ripa and Mark Consuelos’ production company Milojo Productions for TLC.

Here’s the poop on Lee, courtesy of HSN’s PR department.

“As a mother of three, Lee found herself baking and decorating cupcakes often. Frustrated by the time it took to get the results she wanted, she knew there had to be a better way. Lee created a wrapper for cupcakes that was not only decorative, but also edible. Her time-saving solution was fun, creative, and best of all, eliminated the mess of traditional paper cupcake liners.”

Lee’s newly popular Bake Huggers sold out in less than five minutes during her HSN premiere at 7 a.m. Saturday.

“I am thrilled that Bake Huggers sold out on its first HSN run,” Lee said in a canned statemement. “Perseverance and believing in your product is the key to the American dream.”

One of the judge’s on Friday’s episode was celebrity chef and Cajun cooker Emeril Lagasse.

Here is the canned quote attributed to both Ripa and Consuelos, who apparently have been married so long that they now speak in unison.

“In the words of our guest judge Emeril Lagasse ‘why didn’t I think of that?!’ We’re so proud of Debra and are thrilled to hear she sold out of her products,” said Ripa and Consuelos. “This is exactly what we set out to do with this show … give women the chance to take these incredible inventions and become a success story.”

And here is HSN’s piece.

“Debra’s product nicely illustrates the premise of ‘Homemade Millionaire’ — there are millions of great product ideas, but few people with the passion, confidence, great story and drive to transform their idea into a successful product,” said Sandy Conrad, HSN’s senior vice president of merchandising. “We are thrilled with the response of our viewers to Debra’s great idea and look forward to having her back on HSN again in early 2011.”

Each hour-long episode of the TLC reality show follows three women vying for a chance to sell their inventions on HSN. Open calls were held throughout the U.S., and thousands of women showed up with their products, aspiring to become the next successful entrepreneur.

HSN Vendor Stacey Schieffelin Drops The YBF Charm As ‘Homemade Millionaire’ Gestapo

November 20, 2010

We checked out “Homemade Millionaire,” the HSN/TLC production, last night. We’d give it a B-.

The show, hosted by Kelly Ripa, each week has three women entrepreneurs vying to have their product sold on HSN. In the first episode the items were a hair roller that heats up, a leather pony-tail holder and a cabinet to hold all your hair care gear, namely your hair dryer, flat iron, curling iron, etc.

The contestants had to take some blunt criticism from a focus group, sharp comments on their presentation by HSN folk, and a final going-over by a panel of four, which includes Ripa and an HSN vendor. Last night the vendor was Jennifer Stallone, of Serious Skincare fame.

Don't mess with Stacey Schieffelin

But the real surprise in this was Stacey Schieffelin, who sells the YBF Beauty line on HSN. That YBF stands for Your Best Friend.

On HSN, ex-model Schiefflelin’s gimmick is that she comes on-air with no makeup on and then uses her products to look gorgeous and glam (our mom swears by her eyebrow pencil). That takes lots of guts. We wouldn’t want to scare America by going on TV with no makeup. It’s bad enough that our loved ones have to see us like that!

But we digress. On HSN Schiefflelin is warm and fuzzy, just like your best friend. On “Homemade Millionaire” Schieffelin offered pretty tough love for the contestants. She was rough. She is one savvy, hard-nosed business woman (despite the fact that she once appeared in a Robert Palmer video).

Anyway, the cablinet for the hair-care tools won. Its inventor wanted to price it at $149, but the HSN honchos it would be have to be cheaper, $100 or less.

We agree. And we actually think it’s a great product.

HSN And Kelly Ripa’s ‘Homemade Millionaire’ Debuts Tonight On TLC

November 19, 2010

HSN’s collaboration with Jersey Girl Kelly Ripa and TLC, “Homemade Millionaire,” will premiere at 10 p.m. tonight.

The show pits female entrepreneurs against each to land a spot on HSN to sell a product they’ve invented.

Future episodes will feature veteran HSN vendors such as jean queen Diane Gilman, Jennifer Stallone, Badgley Mischka and Cajun kook (that’s no typo) Emeril Lagasse.

A panel on TLC's "Homemade Millionaire," with Kelly Ripa in the center and the designer team of Badgley Mischka on the right

On Thursday New York Daily News TV critic David Hinckley reviewed “Homemade Millionaire,” and he liked the program. He wrote that Ripa “whips up a lively and fun show by selling big dreams in a small, simple package.”

See what you think. We’ve had some inquiries from women who’d like to get on “Homemade Millionaire,” and we are looking into that.

So here’s the answer on getting on “Homemade Millionaire” this season: It’s too late, baby.

“We conducted try-outs last summer for this current season,” a TLC spokeswoman said Friday. “Unfortunately, this season is cast already.”

HSN Teams With TLC, Kelly Ripa For New ‘Homemade Millionaire’ TV Show

October 12, 2010

It looks like HSN is dipping its toe in the traditional TV programming business, by joining forces with TLC and Kelly Ripa and Mark Consuelos’ company, Milojo Productions, on a six-part series that gives women entrepreneurs a chance to make their visions reality.

The show, “Homemade Millionaire,” debuts Nov. 19 at 10 p.m., and in part will feature HSN vendors like Emeril Lagasse and jean queen Diane Gilman.

“The series offers aspiring female entrepreneurs the potential opportunity of a lifetime – to have their innovative ideas sold on-air and online through interactive multichannel retailer HSN,” the press release Monday said. “With product sales on HSN topping $2 billion a year, a deal with HSN could change these women’s lives overnight.”

Here are the canned quotes, folks.

“We are super excited to be working with TLC and HSN on this project,” Kelly Ripa and Mark Consuelos said, apparently in remarkable unison. “We’re sent so many innovative products from women every day, and to be able to help them get into the marketplace is a dream come true for us. These inventors have worked so hard in this show. We’re beyond proud of them.”

And from TLC…

“’Homemade Millionaire’ provides an opportunity to those ‘kitchen-table inventors’ to get their creative ideas out to the masses,” Nancy Daniels, TLC’s senior of production and development, said. “We are thrilled to be partnering with Kelly and Milojo Productions, and believe HSN is the perfect outlet for these hard-working women to showcase their inventions.”

Each hour-long episode of “Homemade Millionaire” will follow three women competing for a chance to sell their inventions on HSN.

Open calls were held throughout the country, and thousands of women showed up with their unique products in hand, with the hopes of being part of this experience.

“We are very excited to work with Kelly Ripa and TLC to help these inventors realize their dreams,” Bill Brand, HSN executive vice president of programming, marketing and business development said in his canned statement. “HSN is all about great products and amazing storytellers and that is what this series will deliver to our customers.”

The inventors were had to perform a series of tasks designed to get their product ready for consumers. Helping Ripa coach these women are two “business experts,” Wendy Robbins and Ed Evangelista, who serve as mentors for these would-be business women as they evolve their product and build a unique marketing strategy to present to HSN.

Wendy Robbins, founder of Nowhere To Millionaire LLC and author of “Why Marry a Millionaire? Just Be One!”, worked her way out of debt to make millions with her invention the Tingler head massager. She is also a leading expert on mastering the millionaire mindset, and how to manufacture and market ideas to millions.

Ed Evangelista became the first advertising executive embedded into entertainment content when he served as a judge, juror, and executioner on ABC’s “American Inventor.” Evangelista has created award-winning advertising, marketing and alternative content for some of the world’s largest consumer brands from diamonds and liquors, to automobiles, finance and bubble gum.

Alongside Ripa on the judges’ panel are two HSN executives – Jennifer Cotter, senior vice president of television, and Chris Nicola, vice president of product development – who draw upon their vast experience in television and retail to evaluate each product.

Each episode also features HSN vendors and lifestyle journalists including Emeril Lagasse, Jennifer Flavin-Stallone, Colin Cowie, Ingrid Hoffmann, Diane Gilman, Stacey Schieffelin, Jeffrey Banks, James Mischka and Mark Badgley, Skip Borghese, Carolyn Forte, Good Housekeeping Research Institute, Allie Lewis, food editor, Real Simple Magazine and Lori Bergamotto, fashion editor for Lucky Magazine

“Homemade Millionaire” is produced by Milojo Productions and Discovery Studios for TLC.