Posts Tagged ‘highway rings’

Highlights Of QVC’s Gem Day: Affinity Diamond Highway Ring And Chrome Ceramic Watch

June 26, 2012

We’ve been backlogged again, and working Sundays, so couldn’t find time until today to comment on QVC’s Gem Day Saturday.

We weren’t overwhelmed, but since QVC has cut back so many of its jewelry presentations, we guess we shouldn’t complain.

QVC featured some new jewels for its airwaves, such as icy pink morganite. But that’s a stone that’s been a staple on ShopNBC and Jewelry Television.

The No. 1 home shopping network also hawked a lot of drusy, but once again the prices were exorbitant. QVC boasts that it only uses top-grade drusy. We’d rather have not top-quality drusy, and have a piece of jewelry that doesn’t break the bank.

The one thing we really were impressed with was Affinity Diamonds. Apparently so-called “highway” rings, which feature multiple bands attached to each other, are hot now. And QVC had a gorgeous tricolor one with diamonds.

Host Lisa Robertson and QVC diamond maven Michael O’Connor also showed off a chrome-colored ceramic watch with diamonds surrounding the face. That was a stunning piece.

O’Connor allayed our fears about the durability of ceramic watches. He said that the ceramic in QVC’s watches was an 8.5 on the Mohs hardness scale, harder than sapphires and almost as hard as a diamond. He added that the chrome color was baked through the watch, not just painted on. It was stunning.