Posts Tagged ‘Hallmark Channel’

Former Jailbird, And Jersey Girl, Martha Stewart Is Coming To HSN July 19

June 27, 2010

Lifestyle doyenne Martha Stewart, who hails from our former town of Nutley, N.J., is coming to HSN, debuting her Martha Stewart Living line July 19.

Stewart, who did jail time for a little criminal charge involving stock trading, several years ago had a line on QVC. We remember seeing her on-air with Kathy Levine, that’s how long ago it was, and ol’ Martha was quite prickly and nasty. She didn’t last too long on the No. 1 home shopping channel.

On Facebook Sunday HSN host Colleen Lopez posted about Stewart’s debut July 19, and we checked the HSN website and several of Stewart’s items are already on there.

Those include an American flag, “patriotic” tubs, handheld flags and banners. The stuff is perfect for the Fourth of July, so we’re surprised that Stewart’s debut isn’t until July 19.

Lopez said she can’t wait to meet Martha.

This HSN deal isn’t all that Martha has cooking. Her company did a deal earlier this year to produce daytime programming for the Hallmark Channel. That programming starts airing in the fall, with Stewart’s signature “The Martha Stewart Show” moving to Hallmark.

We have a soft spot in our heart for Stewart, and not because we’re into cooking or home decor. She is from Jersey, and you know that endears her to us. She is from the working class town of Nutley, where we lived for about a dozen years while we were working for The Herald-News.

And we like Stewart because her birthday is Aug. 3, the same as our niece Sydney. Two Leos.

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Ex-ShopNBC Host Charla Rines, Tell Us What You’re Up To, Your Loyal And Irate Fans Want To Know

February 21, 2010

Charla Rines, your fans are pissed at ShopNBC

We wish we had heard the same kind of outcry and outrage when we got canned a year ago that Charla Rines has received from fans since ShopNBC let her go.

Our blog on Rhines’s unceremonious exit in January has received 33 comments so far. And they are still coming.

The posts are are from angry ShopNBC customers who say the loved Charla and her brassy humor. They are complaining that the No. 3 home shopping channel, under the leadership of ex-QVC exec Keith Stewart, has gone downhill, with pedestrian or shoddy merchandise. They say they have spent thousands of dollars for ShopNBC goods, but that they will no longer be watching the network.

Best of all, these Charla fans wish her well, and predict that she will land at a ShopNBC rival soon.

Wow, Charla must be feeling the love. After we got our pink slip, only about a half dozen people in the cable TV industry reached out to us immediately, including: Ed Carroll, COO of Rainbow Entertainment Services; Henry Schleiff, then head of Hallmark Channel; and Russell Howard of National Geographic Channel.

Did we hear any encouraging words, like Charla? No, we heard, “You’ll never find work in this economy” and “What are going to do?” When we asked PR “friends” if they thought we could do PR, the answer was no, we had no experience pitching stories to editors. No, just 30 years doing it as a reporter.

And in our volunteer PR work, we’ve gotten stories placed just on the strength of the press releases we’ve written, without even having to call and pitch anyone. But we shouldn’t take credit for that. The brave patients that we had interviewed, and their eloquent stories, sold the press releases to editors.

Anyway, we look forward to seeing all you cable folk in May at the cable show.

But back to Charla. People want to know what you’re up to. Contact us here, and we’ll get back to you offline.