Posts Tagged ‘Evine’

Frankie Avalon, Italian Food, Evine?

May 25, 2017

Singer Frankie Avalon, now there’s a blast from the past, is bringing a line of gourmet Italian food to Evine, premiering Sunday.

Apparently he was previously hawking his wares on QVC, which was news to us.

Frankie Avalon Foods will be part of Evine’s “Wonder.Full.Memorial Weekend” event, with Avalon appearing live to present a variety of gourmet foods, including appetizers, entrées and desserts.

“Throughout my career, I’ve spent a lot of time on the road,” Avalon said in a canned statement.

“Despite the excitement of show business, I always looked forward to returning to Philadelphia for one of my mother’s home cooked meals. She was a wonderful cook and inspired a lot of the dishes in this collection. In addition to authentic Italian recipes, what makes these items special are the ingredients. We didn’t cut any corners and demanded the best flavors from around the world, including chocolate from Belgian and sea salt from Sicily. I’m really proud of what we’ve created and I can’t wait to share these mouthwatering foods with families everywhere.”

Avalon will debut a variety of Italian foods, including appetizers, entrées and desserts, many of which include imported Italian ingredients.

The assortment is exclusive to Evine and includes breaded spaghetti balls, fried and stuffed pazotti bread, limoncello cake and cannoli cake.

In addition to food, the premiere will also include a limited number of signed copies of Avalon’s cookbook, “Frankie Avalon’s Italian Family Cookbook: From Mom’s Kitchen to Mine and Yours.”

Here’s the boilerplate on Avalon, for you whippersnappers who have never heard of him:

Actor, singer, dancer and former teen idol Frankie Avalon, born Francis Thomas Avallone, is a 20th century, American entertainment legend. With countless hit movies and singles, he began his career in food by authoring his first cook book Frankie Avalon’s Italian Family Cookbook, from Mom’s Kitchen to Mine to Yours. He has since made a name for himself in kitchens across America and beyond.

Here’s what Evine CEO Bob Rosenblatt has to say about all this.

“I’m thrilled to welcome Frankie Avalon to the Evine family and look forward to giving our customers the opportunity to sample authentic, gourmet-quality foods from this entertainment icon,” he said.

“Frankie is an experienced video commerce veteran, and coming from QVC, he brings both live selling experience and a large following of fans who have hungrily awaited his return to our space. We’re ready to roll out the red carpet and welcome these fans to Evine with the premiere of Frankie Avalon Foods.”

JTV Alums Moseley, Lau To Be QVC Gem Experts

May 25, 2017

Gem expert Peyton Kelley is gone from QVC, but two Jewelry Television alum are coming to the No. 1 home shopping network: Jeff Moseley and Michele Lau.

Both Moseley and Lau posted almost exactly the same messages separately on their Facebook pages.

“I’m thrilled to announce I have officially accepted the offer from QVC to be one of their two Gemstone Jewelry On Air Guests!” Moseley wrote.

And Lau posted, “It is a done deal! I have officially accepted the offer from #QVC to be one of their two Gemstone Jewelry On Air Guests!”

We enjoyed them both on JTV, and this is no reflection on them, but we are a little perturbed if Kelley was let go to make way for them.

As we recently reported, not only Kelley, who was at QVC for years, but most recently host Jacque Gonzales are gone. As one former QVC host suggested, companies like QVC often let veteran employees, who are at the top of the pay scale, go as a belt-tightening measure. Hell, we were laid off at two newspapers for the same reason. It sucks.

Now that that’s off our chest, we note that this news about Moseley means that yet another husband-wife team is on home shopping. Moseley’s wife Erin is already on on-air rep for QVC’s Diamonique line.

Evine has jewelry vendors Judy Crowell and hubby Paul Deasy. And the network also has Pam McCoy, who used to appear on the channel back in the day with her husband Wes.

MacKenzie-Childs Blows Out Door At Evine

May 20, 2017

We’re always skeptical about these types of press releases.

On Friday Evine reported that its premiere of the the MacKenzie-Childs housewares line “beat sales forecasts by more than 200 percent and sold out of virtually all in-stock product.

“Evine and MacKenzie-Childs attribute the success to a number of factors, including unique product styling, collaborative cross-brand marketing, and engaging storytelling which brought the MacKenzie-Childs brand to life using Evine’s video commerce platforms,” according to the press release.

What it doesn’t tell you is exactly how many units were sold. If there were not that many in stock, they could easily all blow out the door.

“Evine has the most talented team in the video commerce business and the successful premiere of MacKenzie-Childs is evidence of that,” Evine CEO Bob Rosenblatt said in a canned statement.

“I’m so proud of what our teams accomplished. Beyond selecting the perfect products for the premiere, the level of internal and vendor collaboration surpassed our teams’ highest expectations. Watching the show from the set was exhilarating. We sold out item after item and were on the phone with MacKenzie-Childs’ warehouse working to get additional inventory so we could fill more orders. It may just have been the most exciting six hours of my time here at Evine so far!”

During the May 3 and 4 air dates debut of MacKenzie-Childs the brand’s creative director, Rebeca Proctor, presented the company’s handcrafted items.

In addition to new product, MacKenzie-Childs debuted on a custom set designed for the line.

Contributing to the debut’s success was the strong cross-brand marketing between Evine, MacKenzie-Childs and Beekman 1802 – one of Evine’s most successful bath and body lines whose Upstate New York farm is located near the MacKenzie-Childs design studio.

Last month, MacKenzie-Childs and Beekman 1802 joined neighborly forces and created a co-branded product, which was sold on Evine during the premiere. Leading up to the premiere, both brands engaged their fan bases on Facebook, Instagram and Twitter, even executing a Facebook Live show the evening before the launch.

Connecting with each brands’ customers via their own channels explains the significantly higher-than-average number of new customers Evine saw during the launch.

MacKenzie-Childs will return to Evine July 17 and 18 and feature many of the products that sold out in the premiere.

“The experience and results we had with Evine in presenting ‘MacKenzie-Childs Television’ exceeded my already lofty expectations,” MacKenzie-Childs CEO John Ling said in a statement.

“Being our first association with this platform, we were very reliant on the Evine team and their support and guidance was instrumental to our success. I am very proud of both teams for how they came together to so beautifully tell our wonderful story to a new generation of MacKenzie-Childs’ fans. We look forward to a long-lasting relationship with the Evine team and continuing to offer our customers a new way to shop our product.”

Evine Will Sponsor, Do Red Carpet, At Race To Erase MS Gala

May 5, 2017

Evine is stepping up to the plate as a sponsor of the 24th annual Race to Erase MS Gala on Friday, May 5, at the Beverly Hilton in Los Angeles.

As a platinum sponsor of the star-studded gala, Evine is forking over a financial donation as well as donating several auction items to help raise funds in the fight against multiple sclerosis (MS), a disease that impacts over 2 million people worldwide.

And then just a bit over a week after the gala, Nancy Davis will appear live on Evine on May 19 – 21 with her signature “Peace & Love” branded product, including a co-branded timepiece created in partnership with Invicta.

“It is an honor for Evine to partner with Nancy Davis and the Race to Erase MS to help find a cure for multiple sclerosis,” Evine CEO Bob Rosenblatt said in a canned statement.

“MS is a disease that impacts some of our closest vendors, investors and customers, and we are humbled to support such a worthy cause. I look forward to having the opportunity to demonstrate Evine’s ‘Be Good to Others’ mantra as we partner with Nancy to help support research toward eradicating this debilitating disease.”

The Race to Erase MS was founded by Davis in 1993 after she was diagnosed with the disease. Since 1994, the foundation has raise more than $46 million in contributions. Funding research is the core focus of the foundation, with all funds raised supporting the Center Without Walls program, a nationwide collaboration of physicians and scientists all working to find a cure.

“When I was first diagnosed, there were no drugs on the market to help stop the progression of MS,” said Davis,founder of Race to Erase MS and owner of Peace & Love Jewelry.

“Today, there are 15 FDA-approved drugs to treat the symptoms of MS, and the FDA recently approved Ocrevus, which helps people with relapsing remitting MS in addition to people with primary progressive MS. That progress gives me hope and makes me grateful for all the people and organizations who have supported the Race to Erase MS. Evine has been an amazing partner over the past two years. The company’s generosity and willingness to raise awareness and money for MS research keeps our hope for finding a cure alive.”

At the gala Jamie-Lynn Sigler, Meadow Soprano on HBO’s “The Sopranos,” will be honored with the 2017 Medal of Hope Award.

Evine host Heather Hall will interviewing attendees on the red carpet along with Dr. Terry and Heather Dubrow as guests of honor.

In addition to the financial donation, Evine will also offer several auction items, including an “Evine Experience.” As part of the experience, the auction’s winner would receive a two-night travel package to Evine studios, including airfare and hotel for two. While at the studios, the winner would be given a backstage tour, the opportunity to pitch their product and a chance to sell a product live on Evine’s television network.

Invicta, Evine’s best-selling watch brand, has also created a timepiece especially for Davis’ foundation. Based on the popular Invicta Peace & Love watch released in early 2015, this year’s Invicta Peace & Love Lupah will be offered in both men’s and women’s styles and include six additional easy-to-change colorful straps. Each timepiece proudly displays Nancy Davis’s signature Peace & Love logo on its dial and comes packaged in a specially-designed gift box.

Returning to Evine May 19 through May 21, Davis will present the co-branded watch and new pieces from her Peace & Love gemstone jewelry collection, including a white topaz and zircon adjustable bracelet, offered in 14 different styles.

Evine Honcho Made $2.7 Million In Comp Last Year

May 5, 2017

It’s proxy statement time at Evine, where CEO Bob Rosenblatt racked up $2.7 million in executive compensation last year, according to a filing with the Securities and Exchange Commission.

He earned a $640,000 base salary, had $1.4 million in stock awards and $421,000 in option awards, and $239,000 in other compensation, with half of that for commuting expenses.

EVP and CFO Timothy Peterman received $617,000 in comp last year, less than the $729,000 he got the prior year.

Nicole Ostoya, EVP and chief marketing officer, got a tidy $707,000.

The home shopping network’s former and failed CEO, Mark Bozek, had $793,000 in executive comp last year, versus $1.7 million in 2015.

Evine To Report First-Quarter Results May 23

May 3, 2017

Evine will release its first-quarter earnings May 23 before the market opens, the home shopping network said Tuesday.

CEO Bob Rosenblatt and Chief Financial Officer Tim Peterman will hold a conference call at 8:30 a.m. to review the results.

Those interested in participating in the conference call should dial 1-877-407-9039 or 1-201-689-8470 (international) at least five minutes prior to the call.

There will be a simultaneous audio webcast at http://event.on24.com/wcc/r/1336366/E19C012FADA147573983E34DDF0EE365

A replay of the conference call will also be hosted on Evine’s website for a limited time.

Evine’s Evote To Offer Nighty-Night Beauty

April 27, 2017

It’s late, and we’re too tired to break this down for you. But here is Evine’s Wednesday press release.

Evine Hosts World-Wide Launch of “Evoté Beauty,” Gives “Beauty Sleep” New Meaning

MINNEAPOLIS, April 26, 2017 (GLOBE NEWSWIRE) — Evine Live Inc. (“Evine”) (NASDAQ:EVLV), a multiplatform video commerce company (evine.com), today announced the world-wide premiere of “Evoté Beauty,” the future of anti-aging skincare, on May 5, 6 and 7. Developed by Irena James, a prominent and highly respected instructor at UCLA Extension Cosmetic Sciences Program, and her husband Nik James, a third generation cosmetic ingredient manufacturer, Evoté challenges skincare industry norms by targeting the skin at night with breakthrough, patent-pending formulas designed to work with the body when the skin is naturally more receptive to accepting and working with age-defying nutrients.

“This is one of the most exciting skincare launches I’ve seen in a long time,” said Bob Rosenblatt, Chief Executive Officer of Evine. “Evine has quickly become a destination for customers looking to find the latest and greatest technologies and trends in beauty. Not only is Evoté a breakthrough product line, but one I believe will change the way our customers understand and view anti-aging. I’m thrilled Nik & Irena have chosen Evine to host the world-wide launch and can’t wait to introduce our Evine family to these exceptional creators who have decided, for the first time ever, to step outside the professional skin care industry and academic teaching platform, in order to bring to our customers their lifetime of research.”

Evoté challenges the status quo of anti-aging by capitalizing on the 24-hour circadian rhythm and kinetics of the skin’s natural cellular process. Skin has its own rhythm, which Evoté refers to as the “cell clock,” and night is a time when the body rests, repairs and regenerates – both below and above the skin’s surface. The husband-wife co-creators designed Evoté to make the most of the skin’s nighttime shift by taking advantage of both cutting-edge ingredient technology and revolutionary research of the body’s normal process to restore vital functions overnight, a time when the skin’s barrier is more receptive to treatment.

“Biology and chemistry have always been a huge part of my life and I’ve dedicated the bulk of my education and career to finding new solutions for aging and other ‘hard-to-treat’ skin imperfections. Evoté not only marks an important point in my personal career, but it’s something I believe will shatter the skincare industry and fiercely challenge the status quo of anti-aging. Evoté will affect the very future of skincare forever… a future that recognizes the vital role sleep plays in keeping skin looking young,” said Irena James, skincare expert and co-founder of Evoté. “’Beauty sleep’ is not a myth. I’m looking forward to sharing my scientific and industry expertise with Evine viewers during the world-wide debut of ‘Evoté Beauty.’”

Differentiating itself from all other skincare brands, Evoté’s nighttime products feature the 12 HR BioComplex™, a patent-pending technology made with select actives, too fragile to be used during the day, but able to rejuvenate and resynchronize the skin’s appearance during nightly rest. Evoté also works by optimizing the skin’s natural nighttime functions of restoration, detoxification, re-energization and replenishment. Complementing the nighttime product line, Evoté’s daytime products include the proprietary White Carbon Complex™, which focuses on shielding the skin’s outer layers from environmental contaminants with purifying and brightening properties to make dull skin appear more radiant.

Irena’s influential work is prolific in the world of skincare research, product innovation, and protocol development, which created the groundwork for the core scientific principles behind Evoté. A prominent instructor at UCLA Extension and around the globe, Irena has educated thousands on the latest in skincare innovation and discovery of cosmetic ingredients for more than two decades. Her husband Nik has a keen insight into all aspects of skincare manufacturing, development and research and is son to one of the world’s most prominent award-winning cosmetic ingredient experts and published skin care researcher, Rebecca Gadberry.

Evoté debuts May 5 at 12pm and 11pm, May 6 at midnight, 3am, 6am, 8am, 11am, 3pm and 8pm, and May 7 at 12pm ET.

Wig-Meister Toni Brattin Joins QVC, After HSN And Evine

April 27, 2017

Wednesday was a big day for home shopping news.

Wig purveyor Toni Brattin, who was on HSN and then went to Evine, announced on Facebook that she is heading to QVC.

“My launch date will be announced soon,” she wrote. “Meanwhile you can continue to find all your Hair Fabulous, Tan Secret, and other products on my website.”

MacKenzie-Childs To ‘Take Over’ Evine

April 25, 2017

OK, we’ve never heard of it, but MacKenzie-Childs is bringing a handcrafted home collection to Evine.

The press release on Monday said that “the classically quirky home décor brand” will bring “MacKenzie-Childs Home TV” will be on Evine with mucho air time on May 3 and 4.

You can expect “a peek into a brand which has been creating whimsical and unique designs since 1983,” according to the press release.

“There is something special about the magic of MacKenzie-Childs,” Evine CEO Bob Rosenblatt said in a canned statement.

“The team at MacKenzie-Childs is constantly looking for ways to push the envelope and go where no one has gone before. It seems like a perfect match for them to be the first-ever brand to ‘take-over’ our network and use our video commerce platforms to immerse viewers into the MacKenzie-Childs world of whimsy.”

Founded in 1983 as a small pottery in upstate New York, the company now offers “quirky designs.”

“MacKenzie-Childs has an amazing and colorful story to tell, and Evine is the perfect canvas to share our story live with our fans,” said Rebecca Proctor, on-air guest and creative director of the company..

“From our design studio in the heart of the Finger Lakes, to our storefront in New York City, we always strive to design products that make customers feel happy and inspired. It’s the unexpected touches and unique details that I’m most excited to share with Evine’s viewers.”

“MacKenzie-Childs Home TV” will feature some of the company’s best-known collections, including the Parchment Check, Morning Glory, Flower Market and Courtly Check patterns. You can expect hand-painted tea kettles, mug sets and creamer and sugar sets.

In addition to the network take-over, the MacKenzie-Childs brand will interact with Beekman 1802 during their premiere, an Evine bath and body brand whose upstate New York farm is located near MacKenzie-Childs’ design studio.

“The two brands recently joined neighborly forces and created a co-branded product, a blooming-floral soap and lotion set, which includes a hand-painted Courtly Check container,” according to the press release. “Both brands will appear in each other’s on-air segments and continue to interact with each other throughout the rest of the year.”

Evine Threatens To Get You Organized

April 18, 2017

This week Evine is debuting a new vendor, Lindsay Soko, whose products will supposedly help you get your home organized. This we have to see.

“Lindsay Soko Solutions” will air on Tuesday and Wednesday, and the press release describes it as a “storage and organization collection is focused on solving everyday problems with simple, yet effective, solutions” that is “designed by women, for women, Soko’s products are not only functional, but feminine as well.”

And here comes Evine CEO Bob Rosenblatt again.

“You can’t help but be excited for what Lindsay Soko can bring to our customers,” he said in a canned statement.

“Not only is her on-screen energy contagious, but her products are unique, highly demonstrable and a great value… things we know are key to success in our video commerce space. Beyond her products and camera-perfect personality, I believe there’s a huge opportunity for us to be disruptive in the storage and organization category. Customers look to us to help make their lives better, and by delivering products that simplify everyday organizational tasks, we help them to be good to themselves.”

And here’ssssssssss Soko.

“There’s a real joy in simplifying your life,” she said.

“As an entrepreneur, wife, mother, step-mother and attorney, I know as well as anyone the benefits of streamlining and simplifying. Most of the products I’ve designed, I’ve done so out of necessity to organize the chaos of everyday life. I can’t wait to show women everywhere that taking control and becoming more organized can be feminine and elegant, as well as functional and practical.”

The collection includes:

  • Accessory Stax – a hanging vertical organizer for storing scarves, jewelry, handbags and other accessories.
  • Shoe Stax – a solution which accommodates two pairs of shoes into the space of just one.
  • Boot Hanger –  created to fit any closet and designed to protect, store and organize boots.
  • Boot Snugs – suspenders for pant hems, Boot Snugs keeps pants tucked inside boots.
  • Any Wear-it Wallet – a garter-style wallet that allows women to tuck their important cards, identification and cash inside their boots or around belt loops.