Posts Tagged ‘EmVee TV’

Whadup With Startup EmVee TV? Is It Out Of The Home Shopping Game?

December 13, 2010

Whadup with EmVeeTV? Is it kaput?

One of our astute readers said that she couldn’t find the “boutique” home shopping network on her channel lineup any more, and that its website was down.

We went to the site outselves, and it said, “We apologize but our ecommerce site is currently unavailable. For customer service questions, please call 877-752-8103.”

We called that number at least a half dozen times, and the line was always busy.

EmVee TV debuted in January with carriage on the nation’s two major DBS providers, DirecTV and Dish Network.

At the time the network, based in Clearwater, Fla., described itself thus:

EmVee TV is a “boutique” home shopping network focusing on the sale of quality products that are unique, available in limited quantity or offered exclusively by Emvee TV, via television and http://www.emveetv.com. On January 9th, 2010, EmVee TV began broadcasting to over 32 million homes on DirecTV and Dish Network and a 25 year old dream of founders, Mark Brown and Rebecca Moore came true. Mark and Rebecca have worked for and with the largest home shopping networks…

We used to cover DBS, and we have a call in to DirecTV to find up what if in fact EmVee TV is gone.

The network was profiled in the St. Petersburg Times in September. It was a glowing story about how well EmVee TV was doing, and had interviews with a backer who anted up $2 million for it. EmVee TV claimed that it was halfway to its goal of racking up $8 million in first-year sales.

We also believe that ShopNBC exile Charla Rines appeared on EmVee TV this year.

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Ex-ShopNBC Host Charla Rines Does Stint On Australia’s TVSN For Isomers

September 22, 2010

Former ShopNBC host Charla Rines, who did duty at EmVee TV a few months ago, has another new gig.

On her Facebook page Tuesday Rines wrote, “Getting ready for my first show on TVSN in Australia as the Isomers spokesperson! Tune in at 8:30 eastern — www.tvsn.com.au.”

Isomers is an anti-aging line that Rines often did presentations on when she was on financially ailing ShopNBC, which unceremoniously canned her early this year.

By the way, Rines had told us that she auditioned for this season’s “The Apprentice,” which features professionals who got laid off as part of the recession (we should have auditioned for that show, too). We think she would have been great.

Ex-ShopNBC Host Charla Rhines Is Back, And EmVee TV Has Her

August 10, 2010

Charla Rhines

SHIP BOTTOM, N.J.–Why does so much news break while we’re trying to take a few days off down the shore?

We just got back from a nice dinner at PF Chang’s in Atlantic City, checked our e-mail and Facebook, and saw that former ShopNBC host Charla Rhines Monday confirmed that she’s landed at EmVee TV.

We’d previously reported that she was likely to land there, but Rhines offered this dish Monday.

“Hi ladies and gents! Ya, i’m going back to work this weekend at emvee tv. soooo looking forward to it. they stream live now every sat. and sun. so go to emvee tv.com, or if you have a dish they are on channel 225 direct tv, or channel 224 on dish network. see you all soon! thank you for the kind words”

ShopNBC let tart, mouthy, funny, frank Rhines go earlier this year, releasing an angry torrent of venom from her fans against the No. 3 home shopping channel.

Our blogs on her have gotten more than 100 angry posts from her fans.

Here’s wishing you luck, Charla.

IndieShop Lands A Wall Street Journal Puff Piece, Written By Christie Brinkley (Not), Who Is Coming To QVC

June 17, 2010

Christie Brinkley isn't writing for The Journal, but she is coming to QVC

IndieShop, the new home shopping network that will feature independent designers, got a big plug in The Wall Street Journal Thursday. Kudos to Trylon Communications, IndieShop’s PR firm.

The network, which will be cobbled together with paid programming purchased on cable networks across the country, was featured in the lead story of The Journal’s “Style” section, in a feature headlined “Crafts, Clothes and Clout.”

We misread the byline when we first read it, and thought times were so tough for model/divorcee Christie Brinkley that she was now freelancing for The Journal. But the writer was actually Christina Binkley. We need our contact lens cleaned.

Brinkley, however, does have a home shopping connection: She is bringing her jewelry line, already sold on Ross-Simons, to QVC.

Anyway, The Journal credits Melissa Perrucci, 42, a former Time Warner executive, with being the founder of IndieShop.

Former ShopNBC host Charla Rines said on Facebook that she’s about to land a job on a start-up network that sells luxury items. If it’s not EmVee TV, as we believe it is, maybe it’s IndieShop.

Ex-ShopNBC Host Charla Rines Says She’s Close To New Job At A Start-Up: Is It EmVee TV?

June 17, 2010

This mug may be back on the air soon

Loyal fans of former ShopNBC host Charla Rines, you may be seeing her back on the air soon — apparently selling high-end goods.

Rines, who was let go by ShopNBC in January, wrote on Facebook Wednesday that she may close to a deal for a new gig.

“Well, I’m close to putting my mug back on air at a small start-up,” she wrote. “If I can make this happen you ladies will have your luxury product back big time. all prayers welcome!!!”

One of our astute readers suggested that Rines may be heading to EmVee TV, which describes itself as “a boutique shopping channel.” It’s available on DirecTV and Dish Network. Former ShopNBC vendors the Ramseys are already on EmVee TV.

Here’s how the network describes itself:

EmVee TV is a “boutique” home shopping network focusing on the sale of quality products that are unique, available in limited quantity or offered exclusively by Emvee TV, via television and http://www.emveetv.com. On January 9th, 2010, EmVee TV began broadcasting to over 32 million homes on DirecTV and Dish Network and a 25 year old dream of founders, Mark Brown and Rebecca Moore came true. Mark and Rebecca have worked for and with the largest home shopping networks…

Rines’s fans have been quite vocal about ShopNBC’s change in strategy, and they’re not very happy about the network moving away from peddling high-end jewelry to food, housewares, etc.

In a footnote to her Facebook post, Rines added, “Wow,this unemployment has got me cooking edible food. Madison and boyfriend are even eating my meals. I’m especially proud of my Chicken Kiev!”

Well Charla, unemployment hasn’t helped our cooking skills at all.