Evine Bringing Paula Deen To State Fair

Evine may be No. 3 in the home shopping world, but it tries harder.

The network will be broadcasting live from the Minnesota State Fair, a 12-day event that attracts nearly 2 million visitors annually. Evine, of course, is based in that cold state.

On the fair’s first day, today Thursday, the telecast will include Southern cuisine queen Paula Deen, John O’Hurley (J. Peterman from Seinfeld), as well as Akos “The Solutionist” Jankura, a problem-solving expert.

“Simply put, the Minnesota State Fair is one of the biggest – and best – fairs in the U.S. and we couldn’t be more excited to be the first retailer of our kind to broadcast live from such an event,” Evine CEO Bob Rosenblatt said in a canned statement.

“The ‘Great Minnesota Get-Together’ is the perfect opportunity to bring the Evine experience to our Minnesota neighbors and have a chance to meet new friends of Evine as well.”

Fair-goers can watch “Paula Deen’s Kitchen,” a two-hour show that will broadcast live to Evine’s homes. She “will demonstrate how to whip up fair-food with ease, and with less fat, using her air fryer and other signature kitchen items,” according to Evine’s press release.

In addition to having a chance to be part of the live audience, fair attendees will have an opportunity to meet Deen and get a photo or autograph at 3 p.m.

“Being from the South, I’m no stranger to a good ol’ fair,” Deen said in her canned statement. “I’ve heard the Minnesota State Fair is truly in a league of its own and I am excited to be a part of one of the greatest get-togethers in the country. I can’t wait to try some classic fair foods, test my hand at carving a butter princess, cook up my favorite dishes, and get to meet all of the wonderful people at the Evine stage.”

Following Deen, at 3 p.m. “Pet Shoppe with John O’Hurley” will broadcast live and present pet-care products. As with Deen, fans will get a chance to meet O’Hurley starting at noon.

The final live broadcast hour of the day will feature Akos “The Solutionist.” He will be live at 5 p.m.

Viewers are also invited to watch a Facebook Live show featuring Deen at 2:30 p.m. and a YouTube Live show covering an “Evine Found at the Fair” product search at 6 p.m. Fair-goers will also have opportunities to win prizes, take photos and meet some of Evine’s hosts.

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One Response to “Evine Bringing Paula Deen To State Fair”

  1. Marilyn Says:

    Why is Jacque Gonzales no longer on QVC?
    Marilyn

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