Archive for October, 2015

Margo Manhattan’s Jewelry Bows On Evine Live Nov. 4

October 6, 2015

We were not able to attend last week’s launch party for jewelry designer Margo Manhattan’s new line for Evine Live. But we got a press release on the festivities.

Damn, we missed the free tequila!

Manhattan’s collection will debut on the home shopping network on Nov. 4, and we can’t wait. She’s into chunky crosses and so are we.

Here is the press release:

Celebrity Jewelry Designer, Margo Manhattan, unveiled her latest collection of bold, edgy, elegant, rock ‘n’ roll chic designs, created exclusively for EVINE Live (evine.com), at Manhattan’s Studio 450 on Tuesday, September 29th, 2015.

Guests were welcomed with embossed leather bracelets with Margo’s signature cross as an entrance pass to the exclusive loft party. The designer’s latest video streamed on the wall and showcases of Barbie Dolls on Harley’s with custom leather outfits Margo Designed especially for the occasion set the ROCKER tone and mirrored Margo’s style and Gold Coast Motor Sports supplied Margo’s favorite bikes, a Triumph and Ducati for her guests to pose on.

Views of the Manhattan skyline were apropos for the native New Yorker who made a Grand Entrance in her custom designed leather and Silk Organza Rockstar gown designed by Carla Dawn Behrle. Complete with her very own custom armor in Margo’s iconic style belt and matching collar and harness for Mika, her German shepherd mascot.

Evine Live's CMO Penny Burnett, left, and Margo Manhattan. Photo credit Rob Rich/SocietyAllure.comj

Evine Live’s CMO Penny Burnett, left, and Margo Manhattan. Photo credit Rob Rich/SocietyAllure.comj

Models dressed in rhinestone studded Team GOGO Tee’s and Margo’s latest collection served a selection of hors d’oeuvres generously provided by New York restaurant The Marshal and cocktails from Avion Tequila, Nuvo, Elite Vodka and Birthday Cake Wines lined the bars. Throughout the night, DJ Johnny ‘Danger’ Stuart who rocked the party with an eclectic mix of rock ‘n’ roll classics and today’s hits.

Notable guests included: Margo Manhattan (Celebrity Jewelry Designer); Penny Burnett (CMO, EVINE Live); Nicole Miller (Fashion Designer); Jason Binn (Publisher, Dujour Media); Satia Ricketts (Owner, The Beauty Loft); Event Planner Sande Finkel (President, Sande Finkel Marketing Solutions); Laurie Wolfe (Creative Director & Principal, Wolfe Design Consulting); and famed photographer Luciana Pampalone.

The event featured a surprise performance by singer Josh Shapiro, who performed three songs including a cover of ‘You Raise Me Up.’ Following his performance, CMO of EVINE Live Penny Burnett addressed the crowd, and formally welcomed Margo Manhattan to the EVINE Live family.

Margo Manhattan then thanked her creative TEAM GOGO Sande Finkle, Laurie Wolfe, and Luciana Pampalone for helping her execute her vision for her brand. Margo formally welcomed all attendees to be her extended ‘Team Gogo’ family. Then Margo dedicated Serenade, her favorite Ballet, to her Mother, Prima Ballerina for NYCB’s for the inspiration of the theater as it was a little girls ‘DreamLand.’

A spectacular event that concluded with Margo Manhattan branded canvas bags in her signature blue and embroidered logo in metallic thread, Margo water, a facial courtesy of Sisley Paris New York, and a copy of the September/October 2015 issue of Art Bodega Magazine featuring Margo on the cover.

Margo Manhattan is set to Launch on EVINE Live on Wednesday November 4th, 2015 at 1:00 PM EST and 5:00 PM EST. Margo’s cutting edge jewelry, previously available only at her exclusive Madison Avenue boutique, will now be available to 88 million viewers on cable and satellite, both on TV and online at EVINE Live debuting on the channels.

Margo joins EVINE Live’s elite roster of celebrity and designer lines which include: Marc Bower Unlimited, NV by Nick Verreos, Countess Luann de Lesseps’s clothing line and celebrity chef Todd English.

In addition, the new MARGOMANHATTAN.COM website launched the night of the event with her latest Collections. Visit the Margo Manhattan Boutique Madison Avenue on 88th Street’ her beautiful jewel box shop on the Upper East Side, to experience the full breadth of her unique collections.

While you’re there, do not miss The Vault, a stunning collection of unique one-of-a-kind pieces, featuring diamonds, emeralds and sapphires, all set in white and yellow gold.

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Model-Author Cindy Crawford Pops Onto Evine Live

October 4, 2015

We were too busy working our butts off at our real job last week to notice that model Cindy Crawford, who went to our alma mater Northwestern, did a drive-by at Evine Live to hawk her new book.

Did anyone see her?

Here is Evine Live’s press release in advance of her appearance.

American Icon and Supermodel Cindy Crawford Discusses Her Life, Career and New Book on EVINE Live

Cindy Sits Down for an Interview With EVINE Live on Her “Becoming” Book Tour, Giving Fans a Glimpse Into Her Life And New Book on October 1st

MINNEAPOLIS, MN–(Marketwired – Sep 30, 2015) – EVINE Live Inc. (NASDAQ: EVLV), a digital commerce company (evine.com), today announced that American icon and supermodel Cindy Crawford will appear on EVINE Live October 1st at 9pm ET to discuss “Becoming,” her new book just released yesterday. In addition to offering the book for sale, Cindy will give fans a unique look into the pivotal points of her life and career in an EVINE Live-exclusive interview.

Cindy Crawford promoted her new book on Evine Live last week.

Cindy Crawford promoted her new book on Evine Live last week.

“Cindy Crawford is one of the most recognized supermodels in the world,” said Mark Bozek, EVINE Live’s Chief Executive Officer. “I’m thrilled to have Cindy on EVINE Live and offer our viewers her stories first-hand. That’s an experience only EVINE Live can offer and something that sets us apart from any other retailer in the world.”

“I’m excited that one of the first stops on my book tour is at EVINE Live,” said Cindy Crawford. “My new book ‘Becoming’ is a way for me to look back at my career and to honor and acknowledge the girl I once was while embracing the woman I am today. Being able to connect directly with fans on EVINE Live and get even deeper into the story is absolutely thrilling.”

The interview will appear on EVINE Live Thursday, October 1st at 9pm ET. During the segment, Cindy will be joined by EVINE Live host Heather Hall and Sonia Kashuk, her life-long friend and internationally known makeup artist. Filmed at Sonia’s New York City studio, the three will talk about Cindy’s new book, her life, career and feelings about turning 50 next year.

Cindy Crawford is one of the original supermodels who defined that pivotal moment when fashion models became cultural stars in their own right. Throughout the 1980s and 90s, Cindy could be seen in virtually every major magazine and fashion runway, working with the world’s biggest brands. In addition to modeling, Cindy is a philanthropist and accomplished businesswoman.

“Becoming” is an engaging series of stories that sheds light into the life and work of an extraordinary woman who is as beautiful inside, as out. “Becoming” is a must for anyone who has followed Cindy’s legendary career, is fascinated by the worlds of fashion and photography, and will be a meaningful mother-to-daughter gift for all young women who can benefit from reading this modern-day American success story with universal coming-of-age lessons. The book is illustrated by 150 stunning and iconic images, as well as never-before-published photographs from her personal archive.

Lisa Vanderpump To Party With ‘Women Of Evine Live” In Beverly Hills

October 4, 2015

To celebrate “Real Housewives of Beverly Hills” cast member Lisa Vanderpump’s new home collection on Evine Live, the network will be hosting a “Women of Evine Live” reception at Lisa’s restaurant

The shindig will take place Sept. 29 at Vanderpump’s Beverly Hills restaurant Villa Blanca.

“Celebrating the impact and contributions that Evine Live’s many female entrepreneurs have made, the event will also serve as an opportunity for guests to get a sneak peek at Lisa Vanderpump’s home collection, launching exclusively on Evine Live Oct. 24 and 25,” the press release said.

We guess this will give Evine Live CEO Mark Bozek an excuse to visit the Left Coast.

“I’m thrilled to celebrate the women of Evine Live,” Bozek said in a canned statement. “We are fortunate to have a diverse group of women behind some of our most successful brands at Evine Live. Not only do we have women-backed brands that have been with us for many years, but also an exciting group who have joined the Evine Live family this past year as part of our expansion of proprietary brands.”

In addition to Vanderpump, Evine Live vendors Paula Deen, Heather Dubrow, Nancy O’ Dell, Michelle Williams and Nancy Davis will be in the house.

Vanderpump was one of the first jewelry collections to launch on EVINE Live during the net’s Valentine’s weekend event earlier this year.

Building on her estate fashion jewelry collection, the Pump will debut a new home line in late October. The collection features a number of items that “embody Lisa’s signature sense of style, including a luxurious faux fur throw,” according to Evine Live.

Another faux throw! Yikes, someone tell Dennis Basso.

New Host Natasha Chugtal Arrives At Evine Live

October 4, 2015

Evine Live has a new host that jewelry designer Chuck Clemency seems to think is a real pistol: Natasha Chugtal. She made her debut last week.

Apparently a woman of color, and the only home shopping network that could use some color more than Evine Live is Jewelry Television, Chugtal is a former newscaster.

NATASHA

She left a job at CBS-affiliate WTVY in Dothan, Ala., to come north to Minnesota. Hope she’s ready to freeze her keister off. But we guess it won’t be too much of a shock since she’ apparently a native of the northern state.

http://www.wtvy.com/

When Clemency was on-air on Thursday a caller said she was a fan of Chugtal, having watched her on the local TV station.

As far as we could see, Evine Line hasn’t added Chugtal to its host listing on its website. Are they waiting to see how she works out.

HSN, Ford Help You Avoid Car Shopping Haggling

October 3, 2015

We blogged about HSN and Ford coming up with some kind of deal for car buyers. Turns out you will be able to buy several of the car maker’s top brands at a preset price — in other words, without having to go through that unpleasant process of haggling with a car dealer.

The initiative kicked off Saturday, with a final show at 5 p.m.

Our readers reminded us that QVC once had an offer where it worked to sell Saturns, so this is not totally new to home shopping.

Here’s what HSN had to say about their partnership with the automaker in a press release.

With more women influencing vehicle purchases than ever, HSN and Ford Motor Company are teaming up to offer a new approach to car buying. Now through the end of the month, the ease and convenience of HSN’s shopping experience will be extended to consumers looking to buy a new Ford vehicle.

In a study conducted by HSN, while women consumers enjoy the hunt for a new vehicle, they indicated they don’t enjoy the car buying process – specifically, price negotiations. In this exclusive marketing program with HSN, Ford will offer shoppers the opportunity to purchase, with a preset price, some of its most popular models including Fusion, Escape and Edge.

“We know our female car buyers appreciate our quality, safe and efficient vehicles, but the car buying process can be intimidating,” said Chantel Lenard, U.S. marketing director, Ford Motor Company. “HSN offers us a unique opportunity to reach a close-knit community of women and provide them with a simple, meaningful car buying experience.”

The Ford Preferred Price Event, including a two-year complimentary Ford Protect Premium Maintenance Plan, will be available exclusively to HSN consumers through Oct. 31.

“We want to take the stress out of car buying. At HSN, we believe shopping should be fun!” said Bill Brand, president of HSN. “We are excited to work with Ford to share their story through engaging content across all of our shopping platforms. We’re proud that HSN is a go-to brand for companies looking to reach a highly-engaged female consumer.”

The HSN customer survey found:

Top three on her list – The vehicle attributes most important to her are reliability, reputation of quality, and safety rating.

She has a say – Nearly all (96 percent) respondents are involved in the vehicle purchase decisions in their households; 44 percent are the primary decision makers.

She is a shopper at heart – She enjoys the hunt for a new vehicle; however, the process can be overwhelming at times. She specifically dislikes the price negotiation process.

She knows what she wants – When shopping for a vehicle, she tends to know exactly what type of car she is looking for.

The campaign kicks off Oct. 3 with three hours of dedicated programming on HSN at 10 a.m., 2 p.m. and 5 p.m. EDT.