QVC has poached a former exec at Abercrombie & Fitch, the struggling youth retailer, as senior vice president to lead its newly formed Business Planning & Analysis (BP&A) group.
Sanjay Singh will be “responsible for developing financial insights and driving integrated global business and financial planning across markets and functions to ensure QVC’s continued global growth and success,” the No. 1 home shopping channel said Wednesday.
He will report to Ted Jastrzebski, QVC’s chief financial officer and executive vice president of strategy.
“Sanjay has a demonstrated track record of leading financial strategy development and execution for several global retail and consumer product companies,” Jastrzebski said in a canned statement. “His breadth of international experience and financial expertise position him well to work cross-functionally at QVC to drive continued success across our global markets, while remaining focused on the customer.”
So what is this new unit at the network?
QVC’s BP&A group will leverage market information and global financial, business and operating metrics to create effective financial plans to strategically drive the business.
In his role, Singh will fully integrate business and strategic financial planning to create a more aligned end-to-end approach that drives efficiencies and maximizes organizational synergy.
Prior to QVC, Singh served as senior vice president of finance, at Abercrombie & Fitch, where he was responsible for the company’s strategic planning, real estate finance, franchising and capital.
Before that gig, he worked at Procter & Gamble for 22 years, moving progressively within the organization and throughout the world in senior financial leadership positions, several years of which were in the beauty care division.
Singh will be based at QVC’s headquarters in West Chester, Pa.