We won’t be watching, since we don’t cook, just eat, but HSN will have a 24-hour “Cooks” event Nov. 2, featuring network newcomer Robert Irvine, cronuts and either El Gordo or La Flaca, we’re not sure which.
There will be a live audience, of guess who? HSN Credit Card customers. These folks should get a free show, they are paying an exorbitant interest rate on that plastic.
In addition to Irvine, “Iron Chef” judge and Zagat’s “Hostess with the Mostess” Donatella Arpaia will offer recipes for live on-air fun from 2 p.m. to 3 p.m.; and celebrity chefs and restaurateurs Ming Tsai and Lorena Garcia will appear together from 3 p.m. to 4 p.m.
“HSN is excited to have these culinary greats come together to present stellar products and cooking tips during one of our most memorable cooking events ever,” Anne Martin-Vachon, HSN chief merchandising officer said in a canned statement. “HSN continues to redefine the shopping experience by offering highly entertaining events such as these that are fun and informative for our customers.”
Cronut connoisseur Dominique Ansel will also be on-air demoing delicious recipes from his first-ever cookbook, “DOMINIQUE ANSEL: The Secret Recipes” (Simon & Schuster Hardcover), launching on HSN.
Ansel shares the secrets of transforming humble ingredients—flour, butter, sugar—into the most tempting and satisfying pastries imaginable.
Also launching a new cookbook, “Chopped” judge and “The Next Iron Chef” winner, Geoffrey Zakarian, will be appearing on-air demoing recipes from his much anticipated, “My Perfect Pantry” (Clarkson Potter Hardcover).
Foodies everywhere can shop both of these celebrated cookbooks, of which autographed versions will be available for sale. “Top Chef Duels” most recent winner, CJ Jacobson, will be making an appearance during the event.
New to HSN’s “Cooks” event, co-host of Univision’s “El Gordo y la Flaca,” Raul de Molina, will be a special on-air guest host and lifestyle contributor.
De Molina will be interacting with the celebrity chefs and guiding shoppers through the international fusion of recipes that will be prepared during the live audience portion of the event.
HSN is a lead