Celebrity chef and restaurateur Ming today launched his line of “Simply Ming” kitchen tools and accessories on HSN.
The collection “combines functional innovation with Ming Tsai’s extensive culinary background to create uniquely engineered products that are perfect for the demands of today’s home cooks,” according to HSN.
“I am so excited to finally premiere this comprehensive collection of culinary tools at HSN,” Tsai said in a canned statement. “Having a background in mechanical engineering has enabled me to zone in on developing products that are smart, well-designed and easy to use. My goal is that these items will help folks feel more comfortable and confident in their own kitchens. There’s nothing more rewarding than cooking for friends and family.”
The “Simply Ming” collection incorporates hard-anodized aluminum and high-end ceramics help deliver overall performance and durability.
The line will offer a variety of culinary products and cookbooks and include exclusive configurations of: the 4-piece AeroKnife Set; Edge of Glory Knife Sharpener; the Bamboo Cutting Board with Built in Magnetic Knife Technology; a Nuwave Cooking Station Induction Burner; and a Nuwave Elite 9″ Frypan.
Additionally, the collection will include two cookbooks, Simply Ming One-Pot Meals and Simply Ming in Your Kitchen, featuring many of his East-West favorites.
The 4-piece AeroKnife Set will be available for a one-day-only price of $19.95 in exclusive colors: black, red, ccbalt blue, tangerine, lime green and white diamond.
“We are thrilled to be partnering with Ming Tsai on the Efficient by Design Collection,” said chatty Joy Mangano, President of Ingenious Designs LLC, an HSN subsidiary. “Ming’s outstanding expertise in the culinary industry has provided great insight for this collection with innovative products that truly serve to make life in the kitchen simply efficient.”
Raised in Dayton, Ohio, Ming Tsai’s passion for cooking began as a child beside his parents at their family-owned restaurant, Mandarin Kitchen.
While completing his degree in Mechanical Engineering from Yale University, Ming spent summers in Paris at the renowned Le Cordon Bleu cooking school, eventually moved to Paris and trained under multiple renowned chefs, and later earned his master’s degree at Cornell University’s Hotel School.
In 1998, Ming opened Blue Ginger in Wellesley, Mass His success led him to open Blue Dragon, a 90-seat Asian gastropub in Boston in 2013. Ming also represents the United States with the Diplomatic Culinary Partnership Initiative/American Chefs Corps, where chefs around the country participate in official government programs that use food as a foundation for public diplomacy efforts at home and abroad.
Additionally, Ming Tsai is the host and executive producer of the Emmy-nominated public television show “Simply Ming.”
He transitioned into television in 1998, when he began cooking for the Food Network and won an Emmy as host of “East Meets West With Ming Tsai.” In 2008, Ming traveled to the Beijing Olympics with NBC’s “Today” show to provide viewers with insight into food customs and traditions that define his Chinese heritage.