It looks like all is not well with a member of the HSN family, namely Amanda Borghese, who has a beauty and jewelry line she sells on the home shopping network.
The New York Times Sunday had a Page One story, “Borghese v. Borghese: Battle for a Royal Name,” about a lawsuit set to go to trial this summer over the use of that moniker. As the newspaper pointed out, the Borghese name in Italy is synonymous with royalty, a family that has included kings and a pope.
The suit was filed by Borghese Inc., a cosmetics brand launched in the 1950s by Princess Marcella Borghese and Revlon. That company is now operated by GOP fundraiser Georgette Mosbacher. It is suing members of the Borghese family, The Times reported, including Marcella’s son Francesco and his wife Amanda, the HSN vendor.
The story points out that Amanda’s HSN line doesn’t use the Borghese name. It is sold under that the brand Perlier. Nonetheless, Borghese Inc. contends that the family shouldn’t be allowed to make any reference to its illustrious history while promoting its products.
The Times reported that Perlier debuted on QVC, and then moved on to HSN.