HSN Appoints BBC World Smarty Pants Sarnoff To Its Board

HSN has appointed Ann Sarnoff, chief operating officer of BBC Worldwide Americas, to its board, the home shopping network said Thursday.

She will serve on its Compensation and Human Resources Committee, and her appointment expands the number of HSN board members to 10.

“I look forward to working with Ann and leveraging her unique experiences to assist us in executing against our strategic growth initiatives of creating immersive experiences, offering differentiated products and leveraging technology to build relationships, not just transactions,” HSN CEO Mindy Grossman said in a canned statement.

At BBC Worldwide, Sarnoff is responsible for the company’s North American businesses and has held this role since 2010. From 2006 until joining the BBC in 2010, Sarnoff was president of Dow Jones Ventures and senior vice president of Strategy for Dow Jones & Co.

Previously, Sarnoff served for two years as chief operating officer of the Women’s National Basketball Association and spent ten years at Viacom Inc., where she ultimately became chief operating officer for VH1 and Country Music Television.

“We are extremely pleased that Ann will join our board and leverage nearly 20 years of extensive business experience in media and entertainment,” HSN Board Chairman Arthur Martinez said in a canned statement. “Ann’s expertise in developing and growing businesses and brands, in addition to her proven success as a highly accomplished leader, makes her a valuable addition to our Board.”

Sarnoff is a member of the executive advisory board of the McDonough School of Business at Georgetown and is a member of the boards of Women’s Forum of New York and the Harvard Business School Women’s Association of New York.

Sarnoff earned a Bachelor of Science degree from Georgetown University and a Masters in Business Administration from Harvard Business School.

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